Business & Marketing Tips

Direct mail marketing is an efficient and effective method for driving new business to your establishment. Our Town America, the nation’s leading new mover marketing company, compiled a list of the top five direct mail tips to ensure your strategy ...
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Come November, Americans nationwide will be shopping locally to celebrate Small Business Saturday, but per usual, Our Town America is extending the holiday by honoring local businesses through their 2nd Annual Small Business Resilience Award. Community members throughout the nation ...
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Implementing a New Mover Marketing plan that converts new movers into loyal customers will allow you to build a loyal customer base and drive profits. Opening a new business is an intimidating and time-consuming process. You have to ready your ...
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Our Town America’s New Mover Marketing program is one of the most effective and efficient ways for your small business to attract new customers in the lucrative demographic known as the baby boomers. As baby boomers retire, many are packing ...
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Whether you’re reevaluating your successful hair salon’s marketing strategy or you’re preparing to open the doors of your new salon, this serves as a guide to help your establishment flourish and build a loyal client base.  Upon opening your salon, ...
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The pandemic has changed the way many American consumers operate in their daily lives, but Our Town America is here to help your small business evolve your marketing strategy to meet them where they're at and effectively bolster sales in ...
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Even before the pandemic, home-based businesses were extremely popular. Working from the comfort of your own home provides flexibility and comes without the high price tag of office or retail space. The pandemic aided in increasing the appeal of this ...
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New movers, Cory and Samantha Fuller, certainly have their hands full. They have two young daughters, both still in diapers, and they started a Boise business right in the heart of the pandemic. So, a surprise phone call from Our ...
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As new movers unpack boxes and get settled, one of their first chores will be visiting a neighborhood grocery store to fill the pantry and refrigerator to keep hunger at bay; Our Town America can direct them to your location ...
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As Americans abandon densely populated cities in droves to find work-life balance and be close to family, small businesses can capitalize on this trend by tapping into the new homeowner market. The spike in the number of companies allowing people ...
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