Over the course of a 1-year campaign, a local Cub Foods demonstrated the impact of New Mover Marketing for Supermarkets by using Our Town America’s program to welcome 2,093 new residents with a $10 gift certificate—resulting in 323 in-store visits.
That’s a 15.43% response rate, turning new movers into loyal, repeat customers.
- 2,093 new movers mailed
- 323 redemptions
- 15.43% response rate
- $10 welcome certificate
This strong engagement highlights the power of timely, relevant outreach. The New Mover Program helps local businesses make a lasting first impression that keeps customers coming back.
How New Mover Program Works
- Welcomes new residents at the right moment
- Removes barriers with a real, usable gift
- Drives measurable foot traffic
- Builds lasting customer relationships
Want Results Like These?
Let’s turn new neighbors into your next loyal customers.
Mike