NBC Click On Detroit — For 50 years, Our Town America has been connecting new movers with local businesses and harvesting feedback on their marketing program from thousands of new movers across the country.
This year, a Metro Detroit new mover won Our Town America's $3,000 grand prize for simply filling out that survey. Emily Ciaramellano is the lucky winner! She said some friends questioned if this is a scam, but Ciaramellano kept hoping for the best. In Emily's words, "This is definitely a good sign to fill out your [Our Town America] survey, because somebody will win and it could be you!"
Our Town America has been sending new residents a Welcome Package containing a survey and gift certificates to local businesses upon move in for half a century. “We help new movers connect with businesses; it’s a win-win for everybody,” said Larry Neal of Our Town America Detroit South & West Metro.
Emily Ciaramellano filled out the survey and used a few of the gift certificates within Our Town America’s Royal Oak welcome package - including TLC Car Care, Hollywood Markets, Pet Supplies Plus, and Jax Kar Wash.
"This is great," said Robb Remick of TLC Car Care, a 9+ year partnered business of Our Town America Detroit East. "And that's what we try to build on. Obviously, once we get the customer through our door, it's our job to make them a customer for life".
Ciaramellano moved from Rochester Hills to Royal Oak and added to her growing family by adopting two rescue cats. Ciaramellano tells Local 4 she plans to buy $300 worth of pet supplies and donate it to local shelters! “I think the more supplies they have, the longer they can keep those animals in the shelter,” she said.
The New Mover Marketing company prints millions of personalized gift certificates to send to millions of movers across the United States, introducing them to their new communities and local businesses in the area.
Watch video for full interview with Our Town America franchisees, Curtis Crawford, Larry & Becky Neal, Robb Remick of TLC Car Care, winner Emily Ciaramellano & her partner Andjela Grabovac.
Our Town America supports small businesses across the nation 365 days per year. Local Detroit businesses looking to gain new customers via direct mail, please contact one of our Detroit area franchisees:
If your business is outside the Detroit area, contact Our Town America corporate at 1-800-497-8360 to be connected with your local representative.
Brittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations.