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How Great Storytelling Makes Your Business Stand Out

Storytelling in Business Marketing Our Town America

Forbes Technology Council — If you are searching for the best way to build brand loyalty and separate your business from the flock of competitors, it’s time to reconsider how you tell your company’s story. Humans have learned through storytelling since the beginning of time. It’s knitted into the fabric of our history. Thousands of […]

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Why Direct Mail Still Works In A Digital World

Direct Mail in a Digital World - It Still Works

Forbes — As businesses adapt to consumer shopping habits in the post-pandemic world, it’s important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts. Last year saw the rise of teleconferencing, remote working, binge-watching and grocery delivery across the globe. Even before the pandemic hit, the average […]

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What’s the Best Way to Market to New Homeowners?

Best Way to Market to New Homeowners

As Americans abandon densely populated cities in droves to find work-life balance and be close to family, small businesses can capitalize on this trend by tapping into the new homeowner market. The spike in the number of companies allowing people to work remotely untethered people from their corporate offices and allowed them to throw a […]

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How to Build a Direct Mailing List that Converts

How to Build a Direct Mailing List That Converts Our Town America

An accurate direct mailing list is very important if you want to effectively market your company to both potential and current customers. In the age where digital advertising is very prevalent, studies show direct mail can give your company a distinct and meaningful competitive advantage. In 2019, the U.S. Postal Service teamed up with Temple […]

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Gain New Customers Amidst the Pandemic by Marketing to this Audience

Gain New Customers by Marketing to this Audience

New Mover Marketing offers small businesses a targeted marketing strategy guaranteed to produce new customers during this unprecedented time. A survey of 450 marketing gurus following the outbreak of COVID-19 in the United States revealed 42 percent of participants deemed budget cuts a significant challenge, according to LinkedIn and Vision Critical, a customer insights provider. […]

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Direct Mail Marketing Options: Saturation Postcards, Targeted Postcards, New Mover Marketing

Direct Mail Marketing Postcards

Choosing the best platform to make the most of a tight marketing budget during uncertain times can be daunting for small business owners. Despite the increasing dependence on social media, one-click purchasing and online recommendations, direct mail marketing remains one of the most effective tools for boosting sales and developing loyal customers. Direct mail is […]

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Which type of Direct Mail Campaign is right for my Business?

Traditional Direct Mail vs. New Mover Marketing

New Mover Direct Mail Marketing offers small businesses a cost-effective option for expanding their customer base and, in many cases, generates better response rates than blanketing your community with direct mail ads. So, why is that? Customers tout customer service and value as some of the top influencers for making their shopping decisions, according to […]

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Trackable Marketing via Direct Mail Barcode

Trackable Marketing via Direct Mail Barcode

Our Town America employs innovative technology designed to appeal to partnered businesses, new movers and franchisees to track advertising sales, drive business and ensure customer satisfaction. The nation’s leading New Mover Marketing company helps businesses attract new residents with an exclusive Welcome Package upon arrival to their new home. Filled with hand-selected proven offers, the […]

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Our Town America Featured On HuffPo


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International Franchise Association
2021-FR-Verified-Emblem
2021 Forbes Technology Council Member
Franchise Hall Of Fame
FBR Magazine, New Mover Marketing Franchise
FBR Magazine, New Mover Marketing Franchise