Our Town America Surprises Deserving Hurricane Irma victims ABC Action News (October 2017) – Hurricane Irma is expected to cost the US an estimated $172 billion worth of damage – including the devastating spoiled food product and revenue losses suffered by countless local restaurant owners in Florida. Power outages shut down restaurants all over town […]
Tag: New Movers
Franchisee Success Series: Luke Wood – Birmingham, AL
Luke Wood Uses Every Door Direct Mail to Spark Rapid Success as Our Town America’s Birmingham, AL-Based Franchise Owner There are certain signs in our life that prompt us to act and chart a new path. Luke Wood’s path to owning his Our Town America franchisee in hindsight, seems like a no brainer. “I pursued […]
Clearwater Marketing Firm Grows
83 Degrees Media (October 2017) – The 45-year-old Our Town America, a marketing firm that targets new movers, has moved its headquarters into 44,000-square-feet of office space in Clearwater — and is making plans to hire 15 to 20 additional staffers. “I’m anxious to get them in here and give them an opportunity to grow with […]
Our Town America Moves to New Headquarters
Nation’s Premier New Mover Marketing Franchise Opens Brand New 44,000 Square-foot Facility in Clearwater, FL, Launches Search for 15-20 Employees PRWeb (October 2017) – Our Town America, the nation’s first and fastest growing new mover marketing franchise and one of Tampa’s largest and most successful franchise companies according to the Tampa Bay Business Journal’s […]
Now offering POS integration
PMQ Magazine (October 2017) – Every new resident who moves to your town is an opportunity for a new loyal customer. With 45 years of running an industry-leading New Mover program, Our Town America’s data shows this to be true. “It’s the bread and butter of what we do,” says Steven Sgroi, director of sales. “When […]
Our Town America’s Franchisee Success Series: Sally Hanson, Raleigh, NC
After Thriving in Raleigh, NC, Franchisee Sally Hanson is Expanding to Fort Myers/Naples, FL The calming sounds of waves crashing on the shores. That distinctive feeling of sand running through the toes. The postcard perfect sunsets 365 days a year. It’s a way of life for Raleigh, North Carolina-based Our Town America owner Sally Hanson […]
Our Town America stands for Hurricane Harvey victim – CBS Houston
Deserving Hurricane Harvey victim Surprised with nearly $3,000 Check CBS Houston | Texas (October 2017) – After Hurricane Harvey destroyed her Houston home, Lucia Flores, a Mexican immigrant and single mother of two, has been desperate for a miracle. And on Tuesday, October 3rd, she unexpectedly received thousands of dollars from an unexpected source. Our […]
Why Send Targeted Postcard Mailings During the Holidays
Now is the time to develop a targeted postcard mailing plan for the upcoming holidays. The fourth quarter is vital – a make or break time that includes football season, Halloween, Veterans Day, Thanksgiving and Christmas. What you do to ensure a strong showing during peak buying season is up to you, but targeted postcard mailings are sure to grab the attention of buyers. […]
The How and Why of Direct Mail Personalization
So how does one personalize direct mail pieces? How far can one take it? Personalization includes details that attract customers within a cohort, such as common hobbies, beliefs, or lifestyle. The images one chooses on the envelope can be matched to the personal likes or interests of the recipient. If the target likes golfing, then a photo of golf clubs, a long fairway or houses near a green personalizes direct mail intended for that consumer. […]
Evolving Paper Coupons into a New Mover Goldmine for 45 Years
Right now, thousands of moving trucks are crisscrossing the country, hauling furniture and other belongings to new locations. Summer means making “the move” for many single professionals, couples, and families, so they have the time to get used to their new homes before the job and/or school year starts. During that all-too-critical time when new movers are actively searching for new go-to restaurants, grocery stores, dry cleaners, hair salons, etc., what’s the best way for local businesses to reach them first in ways that cultivate long-term relationships? […]