Welcome Packages Archives • Page 4 of 15 • Our Town America, Inc.

The Top 45 Fastest Growing American Cities in 2017

As we approach the first day of summer (June 21), all employees and franchisees at Our Town America are gearing up for the busiest time for new moves (more than 40 million moves will occur this year, most of which will be completed in June, July, and August). As the nation’s first and fastest growing new mover marketing franchise, Our Town America is excited to help thousands of local businesses welcome millions of new movers to their new homes and new communities this summer. […]

Millennials are Big on Traditional Direct Mail Marketing After All

Written by John Guerra

Millennials Direct Mail Our Town America

In a time when a smart phone and a palm-sized Wi-Fi speaker can fill a home with digitally enhanced music, a growing swath of Americans search classified ads, estate sales, and vintage record stores for vinyl LPs (that’s “long-playing” for you Millennials). […]

Unique Ways to Finance a Franchise Opportunity

Written by Brittany N. Johnson

creditcards.com (May 2017) – Starting a business, paying for education and even financing a once-in-a-lifetime trip – sometimes credit cards allow people the freedom to take a risk they couldn’t otherwise afford. “There are times when making a charge that is beyond your ability to promptly repay makes sense,” says Martin H. Lynch, director of education […]

What is a Direct Mail Campaign?

Written by John Guerra

Direct Mail Campaign Our Town America New Mover Marketing

Direct mail marketing is one of the oldest forms of marketing. According a 1921 business primer, “Effective Direct Advertising”, the world’s first example of direct “mail” was a piece of papyrus distributed to residents of an Egyptian town around 1000 B.C. The papyrus contained a written plea from a landowner for the return of his runaway servant. […]

Brand New Design and Series of Programs Honor Major Company Milestone

Written by Brittany N. Johnson

“As the nation’s premier new mover marketing franchise, our continued success hinges on our ability to support our franchisees and connect new movers with reputable local business around their new home,” says Plummer. “And considering our unprecedented growth in recent years, it’s imperative we find and hire passionate and talented people who can help us do just that. Additionally, it’s equally important that we continue to evolve our service offerings and go above and beyond to show our appreciation to our loyal sponsors.” […]

6 Parts to a Successful Direct Mail Advertisement

Written by Brittany N. Johnson

Successful Direct Mail Our Town America New Mover Marketing

Grab the Consumer’s AttentionDirect mail marketing pros and local business owners will tell you that crafting a mail piece that doesn’t get thrown away is the greatest challenge they face. According to 41pounds.com, a group that measures such things, Americans receive 41 pounds of direct marketing mail each year. Not only that, but 44 percent of it ends up in the trash without being read. […]

Our Town America Franchise Celebrates 45 Years, New Look, & New Headquarters

Written by Brittany N. Johnson

Our Town America celebrates its 45th anniversary this year and it’s just about to close a deal on a new 44,000 sqft space for its headquarters in Pinellas Park just outside of Tampa. The pending move and the milestone anniversary are just two elements of what promises to be a busy year for the franchise. Our Town America connects people who have just moved into a neighborhood with local businesses in that neighborhood by direct mailing the new resident a welcoming envelope filled with gift certificates from the local businesses. […]

Small Business Support Squad Giving Back To Local Small Businesses

Written by Brittany N. Johnson

Small Business Saturday Our Town America on WUSF Radio

WUSF Radio (November 2016) – Some small businesses throughout the Tampa Bay area will be getting surprise visits this week, as part of the inaugural “Small Business Support Squad”. The “Small Business Support Squad” was created by Our Town America, a national marketing firm that targets new residents and businesses, to thank small businesses. Melissa Nelson helped create the support squad, […]

Our Town America knows Small Businesses mean Big Business – WBTV Charlotte

Written by Brittany N. Johnson

Small Business Saturday Our Town America

WBTV Charlotte (November 2016) – This year, for the second year in a row, for Small Business Saturday, Jane and Tom McElhaney of Our Town America of Charlotte will head out to thank small business owners for everything they do for our community. Small Business Saturday, the shopping holiday held the Saturday after Thanksgiving, encouraging shoppers to patronize small and […]

How New Mover Marketing Varies From Typical Direct Mail

Written by John Guerra

New Mover Marketing vs Direct Mail Our Town America

You know who your favorite customers are, right? You’re probably thinking of one of them right now… the ones that order the same thing each time they come into your business, or they come in on the same day every week, or even every day of the week! These are the customers you get to know the best, […]

Tag: Welcome Packages

The Top 45 Fastest Growing American Cities in 2017

Millennials are Big on Traditional Direct Mail Marketing After All

Unique Ways to Finance a Franchise Opportunity

What is a Direct Mail Campaign?

Brand New Design and Series of Programs Honor Major Company Milestone

6 Parts to a Successful Direct Mail Advertisement

Our Town America Franchise Celebrates 45 Years, New Look, & New Headquarters

Small Business Support Squad Giving Back To Local Small Businesses

Our Town America knows Small Businesses mean Big Business – WBTV Charlotte

How New Mover Marketing Varies From Typical Direct Mail

New Mover Resources

Recent Press

Business and Marketing Blog

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