Business and Marketing Tips & Tricks

Even in the recession resistant hair care industry, a rapidly changing economic environment has many salon and barbershop owners searching for answers. They've tried every marketing tactic in the book and still can't find a way to separate their salon ...
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More than 40 years ago, Michael Plummer owned a pizzeria in Iowa and was struggling to find the best way to get new customers through his doors. If he could just get them to try his pizza, he knew they ...
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CEO Michael Plummer Credits Success to Father’s Business Model, Passionate Staff Pinellas Park, FL (PRWEB) September 21, 2012 In the early 70’s, Our Town America’s founder, Michael Plummer Sr., had been struggling for years to find ways to market his ...
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According to the United States Census Bureau, 11.6% of the U.S. population moved between 2010 to 2011. New movers, and all of their attendant needs and requirements, represent a sizable opportunity for marketers. But at the same time, new movers ...
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New Mover Marketing It is a harsh reality, but the economy is not improving and business owners in Wilmington area are feeling the pressure as businesses and consumers continue to cut costs. What can the small business owner do to ...
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Retail Merchandiser Blog, August 27, 2012 - In today’s world, local businesses have more marketing tools at their fingertips than ever before. The explosion of online marketing concepts has made a big impact on the way consumers think about and ...
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Restaurant News Release, July 26th, 2012 -  The American economy may still be on life support, but the franchise industry is making a comeback.   In fact, according to the International Franchise Association (IFA) Educational Foundation, nearly 14,000 (13,928) new franchise establishments ...
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When it comes to marketing, quick-serve companies have a host of demographics they try to get in front of: social media fanatics, Baby Boomers, Gen X-ers, Gen Y-ers, and even kids. But some believe there is one segment they might ...
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According to the USDA, the average family spends upwards of $954 a month on groceries, so it is no exaggeration when grocery stores claim each one is a valuable customer. The problem is, our most recent Census suggests that more ...
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Six years ago, sisters Heather Wahl and Jess Damiani were both unemployed and wondering how they'd make ends meet for themselves and their children. Today, Wahl and Damiani are supporting their families — while helping new families get acquainted with ...
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