November 2017 – Hurricane Irma was projected to cost the US an estimated $172 billion worth of damage – including the devastating spoiled food product and revenue losses suffered by countless local restaurant owners in Florida. Power outages shut down restaurants all over town for a week or longer following the storm, costing restaurant owners, and their employees, tens of thousands of dollars.
This inspired Michael Plummer Jr., CEO of Our Town America – a national New Mover Marketing company headquartered in Clearwater – to host a Hurricane Irma Facebook fundraiser that raised more than $2000, all raised by their very own corporate employees and franchisees.
Our Town America divvied up the money equally (roughly $500 for each) to four Florida businesses who needed a post-hurricane boost – Jets Pizza in Dunedin, Brix 33 and Ice Cream Palace in New Port Richey, and Great Clips in Fort Myers – after losing a combined $40,000+ in spoiled food and potential revenues.
Our Town America's Tampa-area franchise owners, Mike and Julie Fisher, as well as Fort Myers franchisee, Sally Hanson, personally visited their partnered businesses to give them their checks.
Brittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations.
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