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Tag: Welcome Packages

What are proven offers?

Written by Steven Sgroi
We all get coupons in the mail that we will never use

When talking about new mover marketing programs, we often mention proven offers. But what are proven offers and why do they matter? We all get coupons in the mail- it’s practically a fact of life. We are all familiar with the coupon books and bundles delivered in our mailbox every week. Most of these coupons are for a fixed dollar amount off a purchase, buy one get one free offers, or a percentage off. These coupons are often mixed and it requires effort to go through them all. We know that these types of coupons and mailers carry low response rates. Only a tiny percentage of people will redeem an offer for a free soft drink with a purchase or a dollar off a lunch buffet. A tiny percentage of people will redeem an offer for a free soft drink with a purchase… Since 1972, we have worked with hundreds of thousands of businesses to bring new customers through their doors with our new mover welcome package. This welcome package is full of gift certificates that invite the new mover in to various local businesses to try their products and services. While that may sound simple, there is a science behind it. Our goal is to make our new mover marketing program bring you great results, so how do we determine what works and what doesn’t? Through our proven offers! So what are proven offers? Our proven offers are gifts to new movers which historically have an exceptional response rate, which allows us to accurately determine future response rates. To put it another way, let’s look at an example for pizza shops. When we set up a new mover marketing campaign for a local pizzeria, we look at what has worked in the past. We know offering a free large pizza is all but guaranteed to get redeemed over a coupon for 25% off the customer’s entire purchase. Imagine for just a moment you have recently moved to a new city. You only know of major pizza chains in the area and you know nothing about any of the locally owned pizza shops. If you’re like me, the national chains are fine if that’s all there is, but there is nothing like a great locally owned pizza shop. You get a coupon in the mail for 25% off an entire purchase at a national chain and a gift certificate for a free pizza at a local pizzeria. Which one are you going to be quickest to redeem? If your family has the opportunity for a free pizza at a local pizza shop, no strings attached, do you think you would act upon it? You bet you would! Each redeemed certificate contributes to the data used to calculate our proven offers. The same holds true for other industries too! Which would you make a priority to redeem: $5 off a haircut or a free haircut? $10 off an oil change or a free oil change? You get the picture. We compare the certificates scanned to the number of mailings that have gone out… How do we know these certificates get redeemed? Through our TruTrak® software, each business scans certificates and our database instantly updates to reflect the redemption. We compare the certificates scanned to the number of mailings that have gone out to help determine if an offer is successful. We have over 45 years of historical data on-hand to help us accurately predict the success rate of every new mover marketing campaign. That’s data from millions of certificates redeemed at thousands of businesses at our disposal so we know what works and what doesn’t. This all plays an important role in how we determine a proven offer. Besides knowing which gifts are being redeemed, we take it a step further. Each new mover is invited to take part in a new mover survey which gives us unbiased ratings and reviews for the businesses in the welcome package. The data collected from the survey allows us to know exactly what people are saying about the offer they’ve redeemed and their experience at the business, good and bad. If an offer has a high response rate, but a low customer satisfaction rate we know that there are adjustments to make. We receive thousands of survey results every month and they are all reviewed by real people. Using proven offers is vital to your new mover marketing campaign and we have nearly half a century of data at our fingertips to make the best recommendations for your business. Contact me today for a free, no-obligation market analysis so we can determine which of our proven offers will make your campaign a success! Steven SgroiSteven is Our Town America’s corporate sales manager and oversees the national sales team. www.ourtownamerica.com […]

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After Hurricane Florence WBTV Reports on Our Town America

Written by Brittany N. Johnson
Hurricane Florence Assistance Good Neighbor Day Our Town America

WBTV Charlotte (September 2018) –Hurricane Florence flooded the Carolinas with a record-setting 24 inches of rainfall.   In fact, according to Moody’s Analytics, the total damage caused by Florence is estimated at $17-22 billion – making the hurricane one of the 10 costliest in history. Florence’s impact is, and will continue to be, devastating for tens of thousands of business owners throughout North and South Carolina who will spend months, potentially years, getting their lives – and businesses – back on track. This makes this year’s National Good Neighbor Day (September 28) more important than ever in Charlotte and other communities throughout the Carolinas.   And one local business owner, Jane McElhaney, is trying to make it an uplifting day for local business owners with the “Charlotte Small Biz Storm Response Squad.”   She will travel all over Charlotte on September 28th to surprise local business owners with balloons, food, gifts and a helping hand! McElhaney created the “Charlotte Small Biz Storm Response Squad” to thank small businesses for being fantastic neighbors every day of the year – creating jobs, providing goods, keeping our local economy chugging, etc. – and remind them that the local community has their back as they pick up the pieces post-Florence. President Jimmy Carter issued Proclamation 4601 in 1978 to recognize National Good Neighbor Day as a national holiday.   Carter’s reasoning was that “the noblest human concern is concern for others” and a sense of community is nurtured when everyone feels “part of a larger family.”   McElhaney’s mission is to ensure all local business owners know good neighbors are there for them in the wake of the storm. Watch video below for full story.   Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Cleveland Woman is $3,000 New Mover Survey Winner!

Written by Brittany N. Johnson
Our Town America 2017 New Mover Survey Winner

Cleveland, OH (April 2018) – When Danelle Daniels moved to Cleveland, she didn’t anticipate a housewarming gift worth thousands of dollars. On Tuesday, the Cleveland-based franchise owner of Our Town America, the nation’s leading new mover marketing company, presented Daniels with a $3,000 check after naming her the grand prize winner of our 2017 National New Mover Survey. “We are thrilled to celebrate and support anyone who calls the Cleveland area home,” said Dave Handa, Cleveland’s Our Town America franchise owner. “Like so many other new residents, we’re grateful she took the time to fill out our survey. It’s our turn to show our appreciation of her choice to move to a great city.” Daniels was one of the thousands of new movers across the country to complete the annual survey included in the Our Town America welcoming package — a personalized collection of free offers from local businesses, like Cleveland’s Rivals Sports Grille where Daniels received a giant oversized check for $3,000. A New Mover gift certificate led Daniels to the friendly neighborhood bar, and now Rivals Sports Grille has become one of her favorite new restaurants. Owner John Simmons says he enjoys connecting with new residents like Daniels through the Welcome Package— it’s one of many reasons he relies on Our Town America to introduce his business to Cleveland’s growing community. “A housewarming gift is supposed to make someone feel welcome and accepted,” said Simmons. “We want every new resident to feel like there’s always a seat for them at our table.” No word yet on how Daniels will spend her winnings, but she can of course spend the $3,000 to buy additional goods and services from local businesses! Dave Handa with Our Town America says the New Mover Survey is an excellent opportunity for local businesses and newcomers to Cleveland. “We’re learning more from new movers nationwide,” said Handa. “Danelle’s big win showcases how important it is for local business owners to reach out to new movers who appreciate their support as they settle into their new community.” “Moving was a huge step for my son and I, I’m thankful for the Our Town America package, because it helped during our busy transition. Thank you for caring and making us feel welcome,” said Daniels. Cleveland-area businesses interested in the Our Town America program can complete a Contact Form or call franchise owner Dave Handa at 440-376-1254.  For more information on the annual New Mover Survey, we invite you to explore our website. Want to see who the 2016 winner was? Click Here. [/column][/row][/lead] Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Boise Business Owners Teach Middle Schoolers a Valuable Lesson

Written by Brittany N. Johnson
We Dine Together Our Town America Boise

KTVB Boise (April 2018) — The cafeteria—the loneliest (and scariest) place for any anxious middle schooler—but not at Eagle Middle School Thursday,  April 12th morning. Armed with dozens of free donuts, a few icebreakers, and a little encouragement, two local business owners teamed up to help students make new friends and feel less isolated. “My family moved around a lot, so I know what it feels like to always be the ‘new kid,’” recalled Amy Hecht, a former Eagle Middle School teacher, turned local business owner. “As an educator, I’ve seen firsthand the devastating impact of bullying and loneliness on children who are doing their best to fit in at school. We want them to know that we see them, and we care about them.” Making new residents feel welcomed in Boise is the mission of Hecht’s successful business Our Town America, a new mover marketing franchise. After learning about the “We Dine Together” movement — a national student-led initiative that helps students from all walks of life feel included— from a recent “Seven’s Hero” feature by KTVB’s very own Maggie O’Mara, Hecht joined forces with Prum Nouhem, the owner of DK Donuts. Together, they lead by example. With a passion for activism and youth, both entrepreneurs are inspiring Boise’s youngest residents to embrace newcomers and learn more about their community. “Our kids represent the best of Boise, and it’s up to the grownups to support them,” said Nouhem, an immigrant who now calls Treasure Valley home after escaping political persecution in Cambodia. “We want a world where everyone can work toward peace, and that starts with encouraging our kids to believe in themselves.” Dozens of students enjoyed freshly baked donuts and friendly conversation with their classmates and teachers Thursday. Hecht and Nouhem have issued a challenge to other local business owners, asking them to donate food, supplies, and lessons in leadership for future “We Dine Together” events. “We can’t just tell them to make new friends, we have to show them how to do it,” said Hecht. “That means giving them space and the resources to make our world a better place.” Watch the KTVB Boise clip below for full story. To contact Amy Hecht of Our Town America of Boise, ID, complete a Contact Form or call 208-866-9540. Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Direct Mail Still Works: How To Use Tech To Elevate Traditional Marketing

Written by Michael Plummer, Jr.
Direct Mail Still Works: How To Use Tech To Elevate Traditional Marketing

Forbes — Direct mail may sound old-fashioned and outdated in today’s technological world, but if we only utilized new forms of advertising, there would be no Super Bowl ads — or TV ads, period (television has been airing for the masses since the 1940s). There would be no radio ads (America has been listening to radio programs since the 1920s). We wouldn’t do trade shows (those have been around since the 1800s). Even some modern-day marketing strategies are growing gray hairs, as email has been around since the early 1970s and internet advertising was launched in the 1990s. Direct mail — especially niche-based, targeted direct mail such as the new mover marketing program we offer at Our Town America — has endured because it works. Helping local businesses create valuable, long-term relationships by delivering thoughtful and personalized gift certificates direct to new mover doorsteps is what we do. It’s in our DNA. Sure, it’s old-school, print-based advertising, but it’s effective because it can reach a niche customer base when they’re interested in finding new, go-to solutions for everyday needs (groceries, hair care, restaurants, etc.). That’s the key to effective marketing, both online and offline: the ability to reach customers when they’re actively searching for answers. And in today’s world, technology plays a pivotal role in determining who those customers are and where/how they’re searching for solutions. You must always be open to embracing new technology — even if it’s in conjunction with an old-school form of advertising — that helps you efficiently reach and influence target audiences. So what if you own a direct mail company and know you need to evolve? Or perhaps you’re a business owner considering direct mail marketing and you want to be sure the company you choose “gets it.” Keep these three things in mind: Technology Is Still Essential To Key-In On Target Audiences Direct mail efforts without demographic-based strategies can be a waste of money. These days, you can use technology to pinpoint target audiences. If your core customer group is within two miles of your place of business, don’t send to a 10-mile radius. If your products are best-suited for senior citizens, don’t send offers to millennials. And if you want apartment dwellers, it’s silly to send direct mail to McMansions. Too many businesses throw money to the wind because they aren’t specific about reaching their core audiences at the right time. Technology affords us the ability to only send to specific zip codes, neighborhoods, etc. Create Human Connections With Customers Ready To Act … And Track Redemptions That is, when you send potential customers gift certificates to try out your business, include a tracking mechanism (like a QR or barcode on the certificate that you can scan). This should be done so that if they redeem your offer, you will know it’s being used. This also helps you secure their contact info, so you can follow up with an additional offer, thank them for being a customer and invite them back. All customers want to feel appreciated. But they don’t just want discounts or coupons — they want real, thoughtful offers (such as a free pizza, not just 10% off). That’s the key to inspiring action and increasing redemptions — getting them in the door when they’re ready to act and delivering an unbelievable in-store experience that keeps them coming back for years. This is the human factor of direct mail that technological advancements don’t compromise — the opportunity to send a real, tangible, personalized offer delivered directly to someone’s doorstep. Don’t Let Technological Advancements Scare You Away From Direct Mail Look, it’s easy to think that direct mail doesn’t work because everyone’s using the internet to find out where they’re going and what they’re buying. But that’s actually a reason direct mail could be beneficial. Potential customers can be overwhelmed by all the information they find online and don’t know where to turn. You’ve got that person’s mailbox, sometimes to yourself, and you can use technology as a facilitator to help connect with potential customers in a direct way. So it’s important to remember that technology is your friend. Implement tiny aspects of it to create a personal touch and avoid bombarding potential customers with emails and push notifications. The internet is a technological marvel, but everyone uses it. Seeing an ad on the internet is like looking at the night sky and picking out a favorite star. They all look the same after a while. But that’s where direct mail — if you use it properly — can separate your business from the crowd … especially when you’re using technology to elevate the reach and impact of direct mail programs. And, besides, as the saying goes: Everything old is new again!   Michael Plummer, Jr.Michael Plummer, Jr. is Our Town America’s President and CEO. Michael strategically leads Our Town America while maintaining our core principals of connecting new residents to the local businesses in their communities. www.ourtownamerica.com […]

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Using attractively designed mail pieces for prospective customers.

Written by John Guerra
Direct Mail Marketing

Get Higher Response Rates with Direct Mail Marketing. When business owners reach out to new customers in their communities, they turn to direct mail marketing. It is effective and relatively inexpensive, compared to other forms of advertising, such as radio and television. What is Direct Mail Marketing? Direct mail marketing is the use of attractively designed mail pieces – from postcards to brochures to catalogs and everything in between – which are mailed directly to the homes of prospective customers. Business owners usually choose standard direct mail, which blankets the entire ZIP Code, sending ad pieces to every address regardless of who lives there. This can be more expensive and less effective than New Mover Marketing, which targets new residents. How Does Direct Mail Marketing Work? Our Town America mails a welcome package containing gift certificates from local businesses to the homes of new residents, allowing you to reach a unique and profitable customer base. We obtain an accurate and timely list of new addresses and mail the welcome package only to those addresses every month. Direct Mail Marketing Campaign – Get Higher Response Rates Here are just a few reasons why mailing to unique addresses every month provides a higher response rate than standard direct marketing: When people move to a new town or neighborhood, they must find new local businesses to create their new network of resources. Our welcome packages direct new movers to our partnered businesses locations. New residents spend five times as much as established residents in the 12 months after they move in. New residents are very receptive to Our Town America’s decorative welcome package, which contains housewarming gift certificates from local businesses. The businesses gift certificates are specifically designed to create customer response. New mover campaigns can be designed to attract new customers. From free pizza to discounted kitchen supplies, homeowners will redeem gift certificates for products and services they need. Marketing studies show that 80 percent of new movers redeem gift certificates from local vendors. Why Our Town America for your Direct Mail Marketing Campaign? Our Town America’s New Mover Marketing program has been refined for more than 45 years. By obtaining the most accurate new mover address lists available, we help businesses save money and gain new, loyal customers who are uniquely positioned to respond to your marketing campaigns. Let us help you welcome new families to the neighborhood! John GuerraJohn is a guest blogger for Our Town America and previously worked in national sales at our Clearwater, FL corporate headquarters. www.ourtownamerica.com […]

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Franchisee Success: Scot and Amy Hecht, Treasure Valley, ID

Written by Brittany N. Johnson
Our Town America in Boise, Idaho

Our Town America provided an opportunity for our entire family What do you cherish the most? Is it job security? Is it a clear path to retirement? Is it more time with family? Is it quality of life? For Scot and Amy Hecht, it’s “all of the above,” and then some. They are the parents of two young sons and the proud owners of Our Town America Treasure Valley in Meridian, Idaho. That’s just outside of Boise, and for the Hechts, right in the middle of everything they wanted in their lives – especially now that they’re thriving as franchise owners with Our Town America, the nation’s first and fastest growing new mover marketing franchise. The couple moved to Idaho’s Treasure Valley to escape the rigors, headaches and the ceaseless rat race that came from living in Southern California. “We wanted to improve our quality of life as we prepared to start our family,” says Scot. “Meridian gave us access to everything we wanted, camping, hiking, anything dealing with the great outdoors, on top of a slower pace of life.” Both Scot and Amy bring an extensive sales background to their Our Town America franchise. Scot, a graduate of San Diego State University, has worked in sales for his entire career since graduating. “I worked with several small businesses, startup businesses and family businesses, mainly doing outside sales for my professional life before Our Town America.” Amy worked with 2 Fortune 500 companies after graduating from Ohio State University. “For the first three years of my professional career, I worked in sales and I was great at it,” says Amy. “But it wasn’t intrinsically fulfilling; I lost the passion for it after three years doing it.” Amy found that passion as an educator. She first taught middle school science and math, before spending most of her teaching career in elementary schools. It was Amy’s educational background, that allowed the newly married Hechts to make the bold move from stable jobs in Southern California to the uncertainty waiting for them in Idaho. “Neither one of us had jobs waiting for us in Meridian,” says Amy. “All we had was one another and our belief that we were making the right move for ourselves and our future family.” It’s the belief in one another that makes Scot and Amy the perfect couple. When Scot was ready to make the leap to become an entrepreneur, it was Amy who proved to be his biggest cheerleader. “My wife was the person who encouraged me the most to have the confidence and make the investment in myself,” said Scot. After years of working for others, Scot was ready to invest in himself. “I was tired of working hard and making money for others,” Scot says. “I wanted to stop making money for other people and make money for myself. I knew I had the skills, drive and motivation to do it. Also, I knew with Amy having a stable public-sector job, I had a built-in safety net. Amy and I did a great job absolving all debt and putting enough in savings to make sure I could take the risk. Worst-case scenario, if I tried and failed, I knew we would still be able to pay the mortgage and feed the family.” Scot had strict criteria when searching for a franchise,  including no inventory, no real estate, no employees and no suppliers. Scot was referred to Our Town America and was quickly sold. “Our Town America is an established brand with a successful track record,” says Scot, who adds, “I haven’t looked back.” With his sales background fueling his new business, Scot experienced immediate success, landing a large grocery chain as one of his first clients. While Scot was succeeding with the new business, Amy, his biggest backer, was toiling through the daily grind that comes with teaching. “I love helping my students, you’re changing kids’ lives,” says Amy. “However, the long hours associated with teaching are ridiculous and began to wear me down. My family was suffering, I was suffering, and the work-life balance was lacking.” Scot wanted a company that required no employees. He wasn’t getting an employee when Amy decided to join his efforts. He was getting a partner. A partner who had the knack and business acumen that would take the already thriving business to the next level. Amy had experienced success during her previous run at sales. Working with Our Town America was like riding a bike. “Teaching is all about relationships and so is sales,” Amy says. “This is about helping people. In this case, I’m helping welcome people to the community. I’m also helping introduce businesses of all sizes in our community to new customers. I’m changing lives, changing the community and making people moving into Treasure Valley feel more comfortable.” Our Town America’s business model is the perfect fit for Meridian, Boise and all of Treasure Valley. In 2015, Meridian topped USA Today’s best cities to live in rankings. More recently, Money placed the town in its top 50 Best Place to Live in 2017.   This growth makes Boise/Meridian a fantastic place to be an Our Town America owner and helped Scot and Amy secure two fantastic TV features – this one, when they first got started, and another recent feature showcasing how they give back to sponsors over the holidays. “The Treasure Valley is a perfect fit for our business,” says Scot. “When we moved here, it was a small town, now it is growing at a phenomenal pace. It’s a hidden gem that people from across America are discovering. That’s good for the Our Town America business since we’re based on new movers. It ensures longevity for my business. Selfishly, I miss the small town feel that drew us here in the first place.” The rush of new movers will assist Amy in her arduous task to land 60 new accounts in six months. “I want 100 accounts,” says Amy. “We started with 48 […]

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Get Your New Mover Mailing List Now

Written by Brittany N. Johnson
Our Town America New Mover List of New Residents

Target new residents and new homeowners with our proprietary mail lists Our company’s New Mover Marketing program, powered by our unparalleled new mover lists, is an effective strategy for your local advertising and marketing. You’re always searching for new customers ready to purchase your products and services. When new movers settle into their new neighborhoods, with their normal buying patterns disrupted, that’s your opportunity to earn a lifetime customer with our direct mail lists! New movers spend more money outfitting new homes and establishing new shopping habits than existing residents spend in five years. Because they’re new to the area, new residents and new homeowners don’t have favorite barbershops yet, for example, or grocery stores, car dealerships, dental offices, pet stores, or other everyday needs. To reach this audience with an accurate and timely mailing for your local marketing and advertising, contact us about our New Mover Marketing program now! Our direct mail company can manage your local postcard marketing campaigns as well. Tell us your ideas and we’ll design, print and mail your postcards. We can use the mailing list you provide, mail to a certain demographic area, or we can develop a mailing list with specific demographics. Choose an experienced new mover marketing company to run your local advertising and marketing How does our direct mail marketing company ensure that our new resident and new homeowner lists are accurate and up-to-date? We’ve been helping businesses gain loyal customers for over 50 years. Many marketing companies around the country claim to be specialists in local direct mail marketing, but as many as 80% have been in business for less than three years. We’ve helped tens of thousands of local businesses turbo-charge their local advertising and marketing by introducing themselves to new homeowners and new residents in the neighborhood. When partnering with us, you can use our direct mail marketing programs broken down by multiple ZIP Codes, single ZIP Code, carrier route, and other demographics useful to your business. Rely on new mover lists backed up by decades of managed data Our direct marketing company has half a century of experience in new mover history and data management. Local businesses can be assured that our new resident lists are effective in successfully targeting new families looking to buy goods and services, as mailing lists can be matched against previous lists – and previous successes with currently active customer bases. We collect and store data from up to 11 sources nationwide each month. This gives local businesses the comfort of knowing that our company’s new mover lists are timely, clean and accurate. That same care and experience transfer into our postcard marketing programs as well. How we ensure that our direct mail lists are the best Our New Mover Marketing program begins with an empty name file, and nationally recognized suppliers provide us with new mover intelligence, which identifies individuals and families who have filed an address change in the past 30 days. We receive millions of names, addresses, and other data for new residents each month. Sources of new mover information vary by community and part of the country, but data sources usually include deed transactions, credit cards, utility connections, credit bureau records, magazines, driver’s licenses or voter registration lists. A change of address does not necessarily indicate a move, though, which is why we process our data through our proprietary system to identify and eliminate potential errors. How our direct mail marketing company cleanses data The long list of addresses is standardized for postal validation. We go through the list again and remove any redundancies. That’s because the typical mover communicates up to eleven sources of his or her address change. We remove duplicate addresses to ensure that the same business doesn’t mail to the same address for at least six months. We compare every name to our historical database of 350 million households. Our Town America will never mail to the same name and address twice. The list undergoes final postal verification with the United States Postal Service. We are well-known in the New Mover Marketing industry as having direct mail lists with close to 100% accuracy To reach near-perfection, we discard as much as 60% of the names and addresses we receive. Businesses are wise to find the most accurate list of new residents before sending direct mail pieces to potential customers. Is the envelope addressed to the wrong family? Is it being mailed to an old address? How much of your local marketing budget can you afford to waste? Accurate lists increase a business’ return on investment, saving money and time. And our direct mail marketing company is known for our clean lists to help build customer bases for businesses just like yours. Period. Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America of Atlanta: Helping the Market One New Mover at a Time

Written by Brittany N. Johnson
Our Town of Atlanta on New Mover Marketing Business Radio X

Business Radio X (December 2017) – As one of Our Town America’s longest tenured franchisees, Chris Beer is an expert at helping local Atlanta businesses connect with new movers and create long term, lasting relationships. Listen to the clip below to learn more about New Mover Marketing, why your business should invest in it, what sets it apart from every day marketing tactics, and more! Click play to listen to clip below. Atlanta, GA area businesses looking to team up with Our Town America of Atlanta can contact Chris Beer at 770-655-2116 or complete an online Contact Form. Small businesses in any U.S. market can reach out to Our Town America’s corporate team to get in touch with their local representative.  Call by phone at 800-497-8360 or complete a Contact Form.     Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America of Atlanta Joins Small Business Support Squad

Written by Brittany N. Johnson
Small Business Saturday Our Town America on WUSF Radio

WDUN (November 2017) – Like many other Our Town America franchise locations, Our Town of Atlanta joined in on the Small Business Saturday fun by starting the “Small Business Support Squad” in their local area. The “Small Biz Support Squad” was created by Our Town America, a national marketing firm that targets new residents and businesses, to thank small businesses. On behalf of Our Town of Atlanta owner Chris Beer, Marketing Executive Brittany Johnson of the Corporate Headquarters, met with WDUN to discuss what Our Town America does for small businesses. Click play to listen to clip below.   Atlanta, GA area businesses looking to team up with Our Town America of Atlanta can contact Chris Beer at 770-655-2116 or complete an online Contact Form. Small businesses in any U.S. market can reach out to Our Town America’s corporate team to get in touch with their local representative.  Call by phone at 800-497-8360 or complete a Contact Form. Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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