It is a harsh reality, but the economy is not improving and business owners in Wilmington area are feeling the pressure as businesses and consumers continue to cut costs. What can the small business owner do to survive when things get (and stay) difficult? This information may be surprising, but marketing to new residents is […]
Articles by Steven Sgroi:
Retail Merchandiser Blog, August 27, 2012 – In today’s world, local businesses have more marketing tools at their fingertips than ever before. The explosion of online marketing concepts has made a big impact on the way consumers think about and react to campaigns. In fact, the emergence of social media gives consumers the power to […]