When it comes to marketing, quick-serve companies have a host of demographics they try to get in front of: social media fanatics, Baby Boomers, Gen X-ers, Gen Y-ers, and even kids.
But some believe there is one segment they might be missing out on: new movers and new neighbors.
Now some companies are trying to help quick serves of all sizes and types connect with folks who are new in town—folks who could potentially become loyal customers.
Source: QSR Magazine
Brittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations.