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New Mover Direct Mail Marketing Franchise Experiencing Growth

Our Town America New Franchisees | November 2014

PRWeb (Nov. 2014) – Our Town America, the nation’s premiere new mover marketing franchise, continues to experience nationwide growth in the direct mail marketing industry by assisting businesses who are interested in acquiring new customers. Since the company started franchising in 2005, Our Town America has consistently been placed in the Franchise Business Review Top 50 list. Today, Our Town America officially announces two unique Minnesota-based franchise owners signed in the past 30 days. Kristen Lundgren of Eden Prairie, Minnesota purchased territory in the Western Suburbs of Minneapolis/St. Paul after working in sales for 32 years. “I was driven out of the corporate world by politics and the frustration of capped commissions,” says Lundgren. “I love the idea of face-to-face contact with local business owners and am so excited to be a part of the Our Town America family.” Bill Hanson, a seven-year resident of Inver Grove Heights, Minnesota opened his Our Town America franchise in South Eastern Minnesota this past month as well. Hanson had been searching for a franchise that would fit his lifestyle for several years. “I feel fortunate to be able to facilitate a quality service to my community,” says Hanson. Read full story here. Source: PRWeb Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America to Host November 5th PMQ Pizza Magazine Webinar

New Mover Market Webinar | Our Town America

Our Town America, the country’s first and fastest growing new mover marketing franchise, is teaming up with PMQ Pizza Magazine, the leading trade publication serving the pizza industry, at 3PM EST on Wednesday, November 5th 2014 for a webinar entitled “The Niche New Mover Market: The Secret to Establishing Customer Loyalty.” Two of Our Town America’s leading new mover marketing experts, Director of Sales Michael Murphy and Lead National Sales Executive Steven Sgroi, will be featured on the webinar.   They will be joining Daniel Parea and Brian Hernandez, the hosts of PMQ Magazine’s recurring webinar series, for a lively discussion about the powerful results targeted new mover marketing programs can generate for any local business. Murphy says this webinar will show local business owners how to reach and influence a brand new set of movers each and every month. “We are excited to be the featured guests in a timely webinar that will bring PMQ Magazine’s loyal audience up to speed on the benefits of new mover marketing,” says Sgroi.   “Millions of people move each year and they’re actively seeking new go-to product and service providers, whether they moved across town or across the country.   This webinar will show business owners how to welcome those new movers before their competition in a way that inspires long term customer loyalty – an invaluable edge for small business owners in an increasingly competitive American economy.” Interesting in joining the webinar? Register at the following link (http://www.pmq.com/webinar/) and join the hosts and featured guests for a riveting discussion and presentation at 3PM Eastern Time on Wednesday, November 5th! For more information on PMQ Pizza Magazine’s webinar series, please visit http://www.pmq.com/webinar/ Sources: PMQ Pizza Magazine; IT Business Net; Digital Journal Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Direct Mail Marketing Directly Affects Sales

Direct Mail - Our Town America

Unlike many marketing methods, direct mail marketing allows businesses to reach consumers in an intimate fashion. Digital and print advertisements, such as sidewalk bench ads or billboard ads, oftentimes get overlooked in a sea of advertisements. Direct mail, however, gives the consumer something tangible to hold onto – requiring their attention. When given the opportunity to reach a targeted audience with little to no distraction, most businesses experience rising response rates. The Our Town America new mover direct mail marketing program has functioned as the middleman for numerous businesses both on a local and national level. Heightened sales and an increased customer base are the results – some full-service casual dining restaurants experiencing a 22% response rate! Getting consumers’ attention is just half the battle. The promoted offer and visual design of the mailer along with the timing of the mailer are equally important. The offer must resonate with the consumer and provoke them to complete a call to action. Direct mail marketing with Our Town America takes care of the offer, design, and timing of the mailer. The turnkey direct mail marketing program allows businesses to reach a specialized market known as new movers. In a world where timing is everything, a community Welcome Package arrives in the mailbox of a new mover when they are actively seeking new go-to businesses in their new neighborhood. With 42 years of experience and endless amounts of data showcasing the best offers for various business industries, the national marketing professionals at Our Town America are able to relieve business owners of making blind business decisions. And, fortunately, for those looking to incorporate direct mail in their marketing strategy, direct mail volume is down resulting in a less cluttered mailbox. Interested in direct mail marketing?  Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America Connecting Families and Local Businesses

Our Town America Larry Neal Live in the D

Live in the D (August 2014) – Our Town America metro-Detroit franchise owner, Larry Neal, on WDIV-TV’s ‘Live in the D’ spotlight with Vikki Brown of sponsor business Edible Arrangements and Detroit new mover Mika Dajos. The Our Town America new mover welcome program specializes in helping families that are new to a community connect with reputable local businesses who are searching for new, loyal customers. Interested in welcoming new families to their new area? Contact us to be a sponsor business or open a franchise in your local community! See full ‘Live in the D’ clip by pressing ‘play’ below!       Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America Franchise Ideal Investment

Our Town America 100k Investment Money Magazine

Money Magazine (August 2014) – Oh, if only six figures landed in your lap tomorrow. Hey, you never know. In case it does – or in the case you’re lucky enough to have 100 grand put away already- you’ll want to have these smart moves in your back pocket. Find out why Money Magazine and Eric Stites, CEO of Franchise Business Review, put buying an Our Town America franchise in the top 5 on the list of 13 Things to Do with $100,000 Now. Read full article HERE.   Sources: Money Magazine; Franchise Business Review       Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America on Fox and Friends – Career Opportunities

Fox and Friends Our Town America

Fox News (August 2014) – CEO Michael Plummer Jr. and Marketing Executive Brittany Johnson on Fox News’ Fox and Friends Sunday, August 17th. Plummer and Johnson discuss Our Town America’s desire for continuous growth and various career opportunities. Interested in working for Our Town America? Check out our Careers section or open your own franchise.   View the Fox and Friends segment with CEO Michael Plummer Jr. discussing Our Town America career opportunities. Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Our Town America and New Mover Winner on WFLA TV

New Movers

WFLA TV (July 2014) – Channel 8’s Gayle Guyardo sits down with Our Town America of Tampa franchise owner, Mike Fisher, and first winner of 2014 Quarterly New Mover Survey Contest on July 10, 2014 segment. Five times each year, Our Town America randomly selects a winner from the thousands of new movers who take time out of their busy schedules to provide feedback on their moving experience by completing our New Mover Survey. This year, Tampa’s very own David and Wendalyn Cooper were selected as the first winner of our 2014 Quarterly New Mover Survey Contest, resulting in their recent prize of a $250 prepaid gift card from Our Town America. The Cooper’s, who provided positive feedback on their experience with the program, were originally welcomed into their new Tampa-area neighborhood by the Our Town America Welcome Package. “We felt extremely blessed because each certificate represented a current need of our family.” With approximately 20,000 moves in the Tampa Bay market area per month, Penske Truck Rental named the Tampa/Sarasota area number two of the top 10 cities people are moving to in the United States 1. Mike Fisher, the Our Town America – Tampa franchise owner, is responsible for filling each Welcome Package with valuable offers and information from each of his Tampa-area’s sponsor businesses. A matchmaker if you will, Fisher’s goal is identical to Our Town America’s 40+ year company mission to connect seeking new movers with local businesses who welcome new residents with open arms. Watch full WFLA TV story here! Read WFLA News story here.. Source: Penske Truck Rental 2013 Top Moving Destinations List Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Mother-Daughter Duo Teams Up as New Mover Marketing Franchisees

FranchiseBusiness

Entrepreneur (June 2014) – When the company that Su Hartung had worked at for 30 years laid off a number of its workers, Hartung wasn’t sure what to do. At age 61, she didn’t think anyone would hire her and worried she was too old to start her own business. However, when she teamed up with her daughter, she realized that the two had the perfect set of skills for franchising. Here’s how the duo sharpened their marketing skills and opened an Our Town America direct-mail marketing franchise. Read More Here… Source: Entrepreneur – Franchise Players Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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National Survey Reveals Moving Causes Money Nightmares

Franchising.com (June 2014) – In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings.   A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings. A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. – See more at: http://www.franchising.com/news/20140527_our_town_america_national_survey_reveals_moving_ca.html#sthash.bUSR1OKg.dpuf In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings. A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. – See more at: http://www.franchising.com/news/20140527_our_town_america_national_survey_reveals_moving_ca.html#sthash.bUSR1OKg.dpuf In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings. A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. – See more at: http://www.franchising.com/news/20140527_our_town_america_national_survey_reveals_moving_ca.html#sthash.bUSR1OKg.dpuf In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings. A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. – See more at: http://www.franchising.com/news/20140527_our_town_america_national_survey_reveals_moving_ca.html#sthash.bUSR1OKg.dpuf In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings. A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. – See more at: http://www.franchising.com/news/20140527_our_town_america_national_survey_reveals_moving_ca.html#sthash.bUSR1OKg.dpuf In today’s world, moving to a new home may leave a larger dent on your wallet than your personal belongings. A new, national survey reveals that new movers face thousands of dollars of moving expenses, at times $5,000 or more – expenses that cause a debt disaster for 1 in 6 movers. To make matters worse, more than 2 in 3 new movers say busy and unapproachable friends and neighbors add to their emotional and financial stress. – See more at: http://www.franchising.com/news/20140527_our_town_america_national_survey_reveals_moving_ca.html#sthash.bUSR1OKg.dpuf Read More Here… Source: Franchising.com Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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Successful Marketing Trends For Your Business

Marketing trend

Supply Chain World (Mar. 2014) – Countless retail businesses nationwide, including hundreds of restaurants, rely on targeted new mover marketing programs to cultivate long-term, loyal customer relationships. Millions of Americans, 40 million a year according to the most recent Census, move each year and are forced to develop relationships with new “go-to” retail options. After a move, new residents are actively seeking replacements for the favorite pizza shop, neighborhood hardware store, and family pet store they trusted in their former town. Their world has been turned upside down and they need help finding quality retail business owners who can help them get back on track in their new neighborhood. Read More Here… Source: Supply Chain World     Brittany N. JohnsonBrittany is the head of Our Town America’s corporate marketing department. She specializes in digital and print media, social media, and public relations. […]

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