Our Town America’s New Mover Marketing program is one of the most effective and efficient ways for your small business to attract new customers in the lucrative demographic known as the baby boomers. As baby boomers retire, many are packing up their belongings and moving to new towns to be near their grandkids. At least […]
Category: Local Business
Why Direct Mail Still Works In A Digital World
Forbes — As businesses adapt to consumer shopping habits in the post-pandemic world, it’s important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts. Last year saw the rise of teleconferencing, remote working, binge-watching and grocery delivery across the globe. Even before the pandemic hit, the average […]
Direct Mail Marketing Helps Dental Clinics Maintain Customer Relationships
Dentistry Today — As dentistry offices slowly reopened their doors after closing during the initial days of the pandemic, many relied on direct mail marketing to help recoup losses and maintain customer relationships. The outbreak of COVID-19 sent a shockwave through the healthcare industry. While hospitals were grappling with sick patients, other healthcare professionals were […]
The Hair Salon Marketing Idea You Need to Do!
Whether you’re reevaluating your successful hair salon’s marketing strategy or you’re preparing to open the doors of your new salon, this serves as a guide to help your establishment flourish and build a loyal client base. Upon opening your salon, you signed a lease on a high-traffic location and purchased all the necessary equipment. In […]
2021 has brought over 10,000 New Movers to Southeast Wisconsin
CBS 58 Milwaukee — Since January 2021, Southeast Wisconsin has welcomed more than 10,000 new movers to the area, with many of them taking advantage of permanent remote work within the city. Milwaukee is even being called a “Zoom Town” as people move from big cities with plans to keep their high-paying jobs while enjoying a […]
The Small Business Marketing Strategy to Take up Right Now
The pandemic has changed the way many American consumers operate in their daily lives, but Our Town America is here to help your small business evolve your marketing strategy to meet them where they’re at and effectively bolster sales in 2021 and beyond. Following the outbreak of the pandemic, businesses were forced to adapt to […]
The Triangle is Welcoming Thousands of New Residents Monthly
Spectrum News Raleigh — A little over a year ago, the Raleigh area known as The Triangle, began experiencing the effects of what would soon be known as the global Covid-19 pandemic. Fast forward to today, Triangle-area locals have noticed something else quite shocking: a large number of new residents coming to town! Not only are […]
New Mover Marketing Helps Restaurants Reach Potential Guests
Modern Restaurant Management — This year could be a strong one for restaurants as people relocate to new cities across the country in search of a change of scenery and a quieter life. Experts predict home sales will continue to skyrocket in 2021 as Zillow forecasts this year to be the best year for home sales since […]
Las Vegas Low-Cost Living attracts Out-of-State Remote Workers
NBC Las Vegas — Call it a “Zoom Town.” Working from home is bringing some big benefits to Las Vegas. As companies stay remote, Las Vegas is making the top of the moving list. More than 20,000 people have moved to the Las Vegas valley since January. People from places like New York, San Francisco and Los […]
Our Town America Awards $3,000 to New Movers at Big Daddy’s BBQ
New movers, Cory and Samantha Fuller, certainly have their hands full. They have two young daughters, both still in diapers, and they started a Boise business right in the heart of the pandemic. So, a surprise phone call from Our Town America could not have come at a better time. The Fullers are the winners […]