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Kids’ Comfort Moving Kit for National Moving Month

Our Town America Raleigh Moving KIt

While moving can be exciting, it’s also one of the most stressful times for children.  A study by the Journal of Personality and Social Psychology finds kids who stress over moving often have lingering problems in adulthood.  That’s why Our Town America and local Raleigh franchise owner, Bassam Safi, have created the “Kids Comfort Moving Kit”- a stress-busting box of goodies that keeps kids upbeat and optimistic on the trip to their new home. […]

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Direct Mail Expert Launches Franchise in South Puget Sound

Our Town America South Puget Sound

Our Town America, the nation’s premier New Mover Marketing franchise, has announced its first Washington location in South Puget Sound.  This is big news as the Our Town America business model, a Direct Mail Marketing program specializing in delivering warm community welcome packages filled with free offers for new residents, is a perfect fit for South Puget Sound – a fast-growing city filled with local businesses eager to develop loyal relationships with new customers. […]

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New Movers are a Mission-critical Audience for Auto Dealerships

Remember the days when the new family in the neighborhood received a homemade pie and directions to all the cool spots around town from the family next door? Sadly, in today’s increasingly mobile and tech-savvy world, housewarming gestures are rare. And with moving numbers back on the rise, millions of movers are forced to explore their new town on their own and blindly seek out new relationships with area businesses. […]

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Why is Direct Mail Effective?

Effective Direct Mail Our Town America New Mover Marketing

Any business that wants to grow has two ways of doing this: 1) by growing your customer base, or 2)by increasing your average sale. To grow your customer base, you must reach out to new potential customers and engage them in your brand. Today, there are more marketing options than ever before such as digital marketing, email marketing, social media and direct mail. […]

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Why Target New Movers

Target New Movers Our Town America New Mover Marketing

When we live in a community for a period, we form loyalties to local businesses. We use the same hair salon, same dry cleaners, same dentist, same auto repair shop, etc. Most married couples only have about 5 or 6 restaurants they go to regularly. And when they visit one of those restaurants, they usually order something off the menu they’ve ordered many times before. We’re creatures of habit. […]

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Our Town America Top Franchise 2016

Our Town America Franchise Business Review 2016 Top Franchise

Prior to investing in a franchise, it’s crucial you spend time to determine if franchising is right for you and which franchise best meets your business and personal objectives. A great place to begin your research is by reading the Franchise Business Review Top Franchises 2016 Report, which takes you through factors you need to consider in order to give you confidence in your decision. […]

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