Celebrating Our Town America’s 50th Anniversary | NBC News
WFLA News —After decades of success connecting local businesses with new customers, Our Town America is celebrating their 50th Anniversary. The President/CEO of the successful national franchise, Michael Plummer Jr., has continued to level-up the company each year by introducing new technologies to this tried-and-true marketing strategy, but how did they ...
Royal Oak New Mover wins $3K from Our Town America Survey | NBC Detroit
NBC Click On Detroit — For 50 years, Our Town America has been connecting new movers with local businesses and harvesting feedback on their marketing program from thousands of new movers across the country. This year, a Metro Detroit new mover won Our Town America's $3,000 grand prize for simply filling out ...
Should Your Small Businesses Consider Hyper-targeting?
Forbes Technology Council — Keeping your small business staffed and profitable can be a challenge, and determining the right marketing strategy is even trickier. A helpful small business marketing tip is to devote time to discovering your ideal customers and then implement hyper-targeting to improve return on investment. Hyper-targeting can ...
3 Ways to Use Demographics in Your Marketing Plan
Dentistry Today — Using demographics as part of your marketing plan can help your dental practice cut costs by reaching your ideal customer. To prepare for the grand opening of a pediatric dental practice, for example, it’s likely you’d hang televisions, paint the walls bright colors, and launch an interactive ...
Businesses should cash in on May’s National Moving Month
FOX-TV - Bassam Safi of Our Town America Raleigh discusses the high moving numbers May, National Moving Month, brings with FOX News. Businesses can cash in on this lucrative market by inviting new movers through their business doors. Our Town America, the nation’s premier New Mover Marketing program, keeps a ...
Unique Ways Restaurants Can Use QR Codes to Drive Sales
Modern Restaurant Management Magazine — As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. When restaurants got the green light to reopen their dining rooms, they implemented a ...
5 Ways New Mover Marketing Helps Pizza Restaurant Owners
To help rebuild his business after a COVID-induced slump in sales, pizzeria owner Steve Dapolita relied on new mover marketing to drive the location’s dinner menu. New mover marketing helped his business thrive, and these five tips can help your business get back in the black as well. Bisonte Pizza ...
Implement Compelling Marketing Ideas to Drive Traffic and Boost Sales
Modern Restaurant Management — While the past two years have been a challenging time in the restaurant industry, there is a light at the end of the tunnel for restaurant owners. Falling Covid-19 numbers and the lifting of mask mandates in many cities is helping give restaurateurs hope for increased ...
